| What homebuyers were looking for online |
| |
All Buyers |
First-time Buyers |
Repeat Buyers |
| Properties for sale |
95% |
95% |
95% |
| Information about an area |
22 |
21 |
22 |
| A real estate agent |
5 |
5 |
4 |
| A real estate company |
4 |
4 |
4 |
| Info about price or affordability |
1 |
1 |
1 |
| Builders |
1 |
* |
* |
| Virtual Tour |
* |
* |
* |
| Other |
4 |
3 |
4 |
|
2007 NAR Profile of Home Buyers and Sellers
Where buyer first learned about home purchased
Usefulness of information sources among those buyers that used each source
Value of online features
Actions taken as a result of Internet home search
What homebuyers were looking for online
